Exchange size reference

Email signature size for a Microsoft 365 transport rule: every design, measured

When a Microsoft 365 transport rule adds a signature to outgoing mail, Exchange Online limits how long that signature can be. This page explains the limit and lists how long each of Bantusign's email signature designs is against it, so you can pick a design that fits before you build on it.

The limit, and what counts toward it

Three things to know before you read the numbers.

The limit

5,000 characters

Exchange Online rejects a transport-rule disclaimer longer than 5,000 characters. The count is of the signature's HTML, not of the words a reader sees: every tag, every inline style, every link and every image address counts. That is why a signature that looks short can still be long, and why an email signature built from nested tables, a photo, social badges and a button runs longer than a plain text one.

Bantusign's budgets

  • Design target4,000
  • Warning above4,500
  • Exchange refuses above5,000

Bantusign keeps its own budgets under the limit so there is room for a real footer, links and a campaign banner: a design target of 4,000 characters, and a warning above 4,500. The complete rule also has a size limit of its own, 8 KB, which is not measured on this page.

Which delivery methods it applies to

The transport-rule limit applies only to that delivery method. The Outlook add-in inserts the prepared signature itself, so no transport-rule or Gmail size limit applies to it, and its compatibility is checked separately. Gmail has a limit of its own, 10,000 characters on each person's prepared signature.

What the numbers on this page are

Each design is measured on a sample profile: the library's preview layout drawn with a sample logo, no company footer, no legal disclosure and no campaign banner. As drawn is that. Every block on is the same design with each optional block switched on (photo, social badges, booking button, tagline and the rest), so it is the longest that design gets without a footer, disclosure or banner. Your own signature will differ, because your people, links and footer are not the sample's. Bantusign's editor measures your configured signature for real before you publish.

The full library, measured

Every design, measured

99
designs measured
3,189
median characters, as drawn
98
fit with room to spare
1
fit with little room
0
are over the limit

99 designs, from 2,278 to 4,884 characters as drawn (median 3,189). As drawn, 98 fit with room to spare, 1 fit with little room and 0 are over the limit; 87 are within Bantusign's 4,000-character target. With every optional block on, 98 of 99 measured designs fit with room to spare, 1 fit with little room and 0 are over.

Characters of transport-rule HTML per design, longest first, against 5,000. The dark line in each bar is the limit.99 designs
Every design's length as transport-rule HTML, as drawn and with every block on, against 5,000 characters.
DesignCategoryAs drawnAs drawn: resultEvery block onEvery block on: result
Partnership SuiteProfessional Services4,884Fits, little room4,296Fits
Executive CommandExecutive4,481Fits4,591Fits, little room
Momentum CTAWith CTA4,338Fits4,147Fits
Field ReportProfessional Services4,261Fits3,819Fits
Corporate Two-ColumnCorporate4,223Fits4,195Fits
Talent ScoutWith Photo4,149Fits3,788Fits
Board DirectorExecutive4,142Fits4,224Fits
Technology PrincipalTechnology4,130Fits4,079Fits
Investor RelationsExecutive4,082Fits3,862Fits
Brand BeaconMarketing4,073Fits3,993Fits
Corporate StandardCorporate4,063Fits4,170Fits
Healthcare ExecutiveProfessional Services4,008Fits4,041Fits
Capital AuthorityCorporate3,851Fits3,946Fits
Modern CorporateCorporate3,841Fits3,933Fits
Campaign RibbonMarketing3,833Fits3,954Fits
Real EstateWith CTA3,818Fits3,920Fits
Legal LetterheadLegal3,815Fits3,938Fits
Product PulseTechnology3,764Fits3,558Fits
Operations DenseCorporate3,758Fits3,855Fits
Cut ThroughMarketing3,754Fits3,787Fits
Enterprise MatrixCorporate3,681Fits3,714Fits
Multi-Office LedgerCorporate3,677Fits3,710Fits
Team ConnectorCreative3,672Fits3,604Fits
Executive DarkExecutive3,668Fits3,775Fits
Advisor MonogramProfessional Services3,663Fits3,424Fits
Professional PortraitWith Photo3,662Fits3,770Fits
Footer StripMarketing3,656Fits3,548Fits
Campaign ExecutiveMarketing3,486Fits3,519Fits
Global CounselLegal3,477Fits3,510Fits
Dark Enterprise GoldExecutive3,448Fits3,824Fits
Split PanelMarketing3,442Fits3,547Fits
Boardroom LedgerExecutive3,417Fits3,417Fits
Creative StudioCreative3,412Fits3,543Fits
Finserv BalanceProfessional Services3,399Fits3,496Fits
Care TeamProfessional Services3,385Fits3,321Fits
Care NetworkWith CTA3,384Fits3,493Fits
Minimal Corporate SplitMinimal3,381Fits3,248Fits
Consultant BriefProfessional Services3,380Fits3,493Fits
Security OfficeTechnology3,368Fits3,368Fits
Wordmark BandMarketing3,335Fits3,279Fits
Social Proof RowMarketing3,320Fits3,438Fits
Clear Two-LineMinimal3,309Fits3,309Fits
Horizon PhotoWith Photo3,308Fits3,696Fits
Split Photo BleedCreative3,286Fits3,319Fits
Essential PortraitWith Photo3,256Fits3,355Fits
Talent ConnectorProfessional Services3,241Fits3,171Fits
Revenue SplitSales3,210Fits3,165Fits
Quiet RuleMinimal3,208Fits3,308Fits
Dark Header CardCorporate3,206Fits3,597Fits
Brand ColorblockWith Photo3,189Fits3,316Fits
Enterprise DirectoryCorporate3,186Fits3,186Fits
Minimal TypeMinimal3,184Fits3,217Fits
Minimal Executive RuleExecutive3,172Fits3,277Fits
Synced Team CardProfessional Services3,141Fits3,221Fits
Tech CleanTechnology3,140Fits3,173Fits
Consulting ProProfessional Services3,120Fits3,120Fits
Compact StackCompact3,098Fits3,098Fits
Solid Photo PanelCreative3,047Fits3,080Fits
Serif Executive CardExecutive3,033Fits3,128Fits
Campaign SpotlightMarketing3,023Fits3,111Fits
Global OfficeCorporate3,002Fits3,002Fits
Recruiter ReachWith CTA2,994Fits3,097Fits
Mobile CompactCompact2,992Fits3,096Fits
Sales MomentumSales2,980Fits3,097Fits
Classic PhotoWith Photo2,975Fits3,056Fits
Statement ColumnProfessional Services2,952Fits3,051Fits
Minimalist Tech RuleTechnology2,932Fits2,965Fits
Brand Pill CardWith Photo2,901Fits2,828Fits
Compact CardCompact2,900Fits2,900Fits
Compliance-Locked LetterheadLegal2,900Fits2,900Fits
Sales CTASales2,900Fits2,841Fits
Simple RuleProfessional Services2,860Fits2,954Fits
Split CTA CenteredWith CTA2,845Fits2,962Fits
Healthcare TrustProfessional Services2,800Fits2,879Fits
Diagonal Photo AccentCreative2,794Fits2,827Fits
Masthead RuleCorporate2,791Fits2,824Fits
Campaign ReadyMarketing2,777Fits2,810Fits
Quarterly BannerMarketing2,729Fits2,729Fits
Sidebar Photo CenteredWith Photo2,728Fits2,761Fits
Essential MinimalMinimal2,717Fits2,717Fits
Testimonial ProofSales2,707Fits2,776Fits
Label HouseCreative2,698Fits2,731Fits
Inline Identity BarCompact2,684Fits2,717Fits
Photo Top-RightWith Photo2,656Fits2,689Fits
CoordinateMinimal2,650Fits2,775Fits
Book a MeetingWith CTA2,626Fits2,680Fits
Open WelcomeWith Photo2,624Fits2,750Fits
Legal FormalLegal2,619Fits2,619Fits
Centered Prestigious CardExecutive2,588Fits2,714Fits
Card BackdropCorporate2,503Fits2,503Fits
Quiet CounselProfessional Services2,498Fits2,531Fits
Material RoomWith Photo2,475Fits2,508Fits
Night EngineTechnology2,453Fits2,486Fits
Soft AtelierWith Photo2,453Fits2,486Fits
Still PracticeWith CTA2,430Fits2,463Fits
Product SignalWith CTA2,352Fits2,385Fits
The BylineWith Photo2,328Fits2,361Fits
InstitutionCorporate2,317Fits2,350Fits
Centered StackMinimal2,278Fits2,311Fits

Fits: up to 4,500 characters. Fits, little room: above 4,500 and up to 5,000. Over the limit: above 5,000. Figures come from Bantusign's public design catalogue and are updated when a design changes.

Using it

Browse the email signature template library to preview any of these designs, or read how a signature reaches your people to see how the transport rule, the Outlook add-in and Gmail each deliver one.